Principal Investigator
Professor Vijay K Bhatia

Department of English and Communication
City University of Hong Kong
Tat Chee Avenue,
Kowloon Tong,
Hong Kong

Vijay Bhatia is Professor in the Department of English and Communication at the City University of Hong Kong. He is also an Adjunct Professor at the Macquarie University, Sydney, Australia. Before joining the City University in 1993, he worked at the National University of Singapore (1983-1993). He was also VELUX Visiting Professor, Aarhus Business School, Denmark. His research interests include applied genre analysis of academic and professional discourse, including, legal, business, newspaper, advertising and other promotional genres; ESP and Professional Communication (Theory and Practice); simplification of legal and other public documents; cross-cultural and disciplinary variation in professional discourses. He is currently engaged in several research projects, two of which include Analysing Genre-bending in Corporate Disclosure Documents (2005-2007) and International Arbitration Practice: A Discourse Analytical Study, in which more than 20 international research teams are participating. He has to his credit more than a hundred publications, which include journal articles, books chapters, edited volumes and individually written books. His book on Analysing Genre: Language Use in Professional Settings (Longman) is widely used by researchers in d iscourse and genre theory, and ESP practice. In his more recent book Worlds of Written Discourse: A Genre-based View (2004), he further developed genre theory to propose a multidimensional and multi-perspective model for analyzing written professional discourse, extending substantially the notion of pure genre to incorporate new configurations such as genre colonies, genre mixing, genre-embedding, and genre-bending. He has given more than 130 presentations in various international conferences, many of include invited plenary and keynote addresses.